2024 Spring Festival Gala: A fusion of tradition and innovation captivates millions worldwide

This year's Spring Festival Gala, an annual celebration produced and broadcast by China Media Group (CMG), unfolded on the eve of the Chinese New Year on Friday evening. As China's most-watched TV program, the gala has been an annual tradition since its first broadcast in 1983. This year, the gala showcased a mix of performances, from music, comedy and traditional arts like opera and martial arts to spectacular acts such as magic and acrobatics. It also incorporated cutting-edge technologies like extended reality (XR) and immersive stage interaction technologies to enhance the viewing experience.

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